Tag Archives: restaurant discovery

Concierge yourself with OpenTable

21 May

The other day I went to the website of a restaurant I wanted to make reservations at to get the phone number – while there I noticed they had a OpenTable icon indicating they used that for reservations.  I called and made my reservation, but that to scratch an itch I downloaded the OpenTable iPhone app to explore the app and the service.

I launched the app and I saw the screen below….and I’ll admit it hit me like a ton of bricks – it’s called OpenTable because it’s about finding an open table.  It’s primary purpose isn’t a “new” way of making online reservations, it’s that in a busy city full of bustling restaurants, I can easily find what restaurants have openings in a few easy steps.  Beautiful.

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