Tag Archives: Andy Sernovitz

List of twitter accounts for Social Media Business Council enterprise presenters

3 Aug

(EDIT: props to Andy for quickly replying to my email with a bigger and better logo)

Thanks to Andy Sernovitz (Blog | Twitter)  and GasPedal – the Social Media Business Council they do these awesome video case studies on social media in the enterprise.  They’ve been a great resource to learn more about what other large companies are doing in social and how they are using it.  If you’re like me and just getting into social for a bigger company – watch some of these videos!

Because I’d like to continue to learn and engage with the folk from brands like Dell, SAP, Wells Fargo,  Intuit, Microsoft,  GE, Nokia, Tyson, Coca-Cola, Johnson and Johnson, Home Depot, Mayo Clinic, Molson, P&G, Cisco, Walmart, Intel and UPS I’ve gone through and pulled the names and twitter accounts for each of the speakers (that I could find).  In most cases they are either responsible for strategy or implementation of social media at their enterprise – either way they are great examples of companies (and individuals) who are doing it well.

Follow them and learn -  I know I am.

Btw – this is by no means meant to be an exhaustive list of all social/emerging media professionals at the enterprise level.  I’d check out Jeremiah’s list here – and his blog is THE resource for the business of social/emerging media.

List is in no discernible order.

Lionel Menchaca, Dell
http://twitter.com/LionelatDell

Mark Yolton, SAP
http://twitter.com/MarkYolton

(more…)

Recent Reads

17 Oct

Some new blogs I’ve come across recently and I’d recommend you checking them out!

Damn I Wish I’d Thought of That -Andy Sernovitz, author of Word of Mouth Marketing and past CEO/founder of Word of Mouth Marketing Association (WOMMA). Always filled with insights and ideas.

Note to CMO -Stephen Denny, the blog is formated as memo/notes to the CMO. I found his series on Killing Giant’s particularly relevant to jog our minds at Abunga.com as we explore some of the marketing strategies he suggests.

Rowan Simpson - Written by Rowan Simpson, he’s a Kiwi with a technology bent and although he hasn’t been blogging long he’s certainly got a style I enjoy. Check out his series on the Trade Me Manifesto.

Check them out!

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