Room keys with a voice at Embassy Suites

Last weekend I was in Nashville, TN and stayed at the Embassy Suites – this wasn’t my first time staying with this chain but it was by far the most memorable.
It started with my room keys which listed features of the hotel in catchy copy. One said “The guy in the white hat grants breakfast [...]

Google Reveals Scratch-and-Sniff technology for search on April 1

Google’s just brought in a new technology for their book search called “Scratch and Sniff” – check it out on the book below.
The Cheese Companion
Happy April Fools Day!
Gotta love companies with a sense of humor. What are some other companies that have played jokes today?

They call it Open Bar, I call it awesome!

So like many companies, at Abunga.com we use 37signals Basecamp as our online project management tool – both internally to manage projects, vendors and interns, but also externally with our design firm.
So we were juggling two accounts – and I was thinking, why can’t we combine these somehow, and then those smart people, they went [...]

Ikea and Facebook share more then just blue in their logo

I just saw an article on Slate.com comparing how Facebook is similar to Ikea.
I’ll admit that the similarities are not apparent at first sight. But a defining idea behind Wikipedia, Facebook, and blogging platforms such as WordPress is that if you give people the right tools, they’ll use them to create wonderful things in collaboration [...]

maybe I need a wizard

As some of you may know I’m in the process of searching for a marketing job. So I’ve been contacting a lot of different companies following up on job leads. This post is about closed organizations. I consider a closed organization one where the barriers to entry for getting basic information are [...]