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branding

Matchstic, what a magical place of branding

Posted by Gavin Baker - January 15, 2009 - branding
0

I was down in the ATL aka hot-lanta aka the dirty south early last week and got the chance to connect with they guys at Matchstic, which is a branding identity house. They’ve done some great work for some friends and they sure know how to throw down. I was fortunate enough to get a [...]

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Read More ATL, brand, branding, business, company, Craig Johnson, creativity, Knoxville Tennessee, Marketing and Advertising, matchstic, Tennessee

Kip Knight shares how to utilize the power of all to build your business

Posted by Gavin Baker - March 21, 2008 - branding, collaboration, innovation, marketing, web 2.0
5

I was fortunate to attend the Cincinnati area AMA lunch today, where Kip Knight, Vice President – Marketing of eBay spoke about “using the power of all of us to build your business” where he outlined his thoughts on the trending of business and marketing of companies moving into an open sourcing and collaboration model [...]

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Read More american marketing association, Application programming interface, Assistance, Auction, cincinnati ama, collaboration, Easter, ebay, ebay marketing, innovation, kip knight, Servers, Shopping, the ultimate question, web 2.0

brand for the movement

Posted by Gavin Baker - September 19, 2007 - branding, non profit
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Anyone out there brand movements for a living? I’ve had the thought to do this post for a while, but Olivier over at the brand builder blog (one of my favorite blogs) shared this post on terrorist branding which jogged my memory. As I was driving down the highway a few months ago I was [...]

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Read More Awareness, Breast, Breast cancer, Cancer, Conditions and Diseases, Health, National Breast Cancer Awareness Month, Pink ribbon

sushi design

Posted by Gavin Baker - March 7, 2007 - branding, business card, design, image, knoxville, marketing, sushi
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This past weekend a friend and I went to downtown Knoxville for a concert. On our way we decided we’d have dinner downtown; I’m becoming a lover of sushi, so we headed to a great little place called nama. Excellent atmosphere, great food, great service, overall a wonderful time. I’d highly recommend it. When you [...]

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Read More Asian, Cooking, Home, Japanese, Restaurant, Sushi, Tom Peters, World Cuisines

no free lunch, or is there?

Posted by Gavin Baker - February 9, 2007 - advertising, branding, moe's, permission marketing
2

One of the oddities of where I live is that we have a lot, a lot of American-Mexican places to eat. One of the places I go frequently is Moe’s. One of the features of Moe’s is that when you walk in they yell, “Welcome to Moe’s” and then that call is echoed by other [...]

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Read More Birthdays, Burrito, E-mail, Free People, Holidays, Mexicans of American descent, Mexico, United States

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