Concierge yourself with OpenTable
Posted on | May 21, 2010 | View Comments
The other day I went to the website of a restaurant I wanted to make reservations at to get the phone number – while there I noticed they had a OpenTable icon indicating they used that for reservations. I called and made my reservation, but that to scratch an itch I downloaded the OpenTable iPhone app to explore the app and the service.
I launched the app and I saw the screen below….and I’ll admit it hit me like a ton of bricks
– it’s called OpenTable because it’s about finding an open table. It’s primary purpose isn’t a “new” way of making online reservations, it’s that in a busy city full of bustling restaurants, I can easily find what restaurants have openings in a few easy steps. Beautiful.
It’s worth noting that Urbanspoon just launched it’s restaurant management solution Rez, iPad app today called RezBook which TechCrunch gave an overview and while I can’t comment on the quality of the management – I’m not sure the OpenTable model can be beat for a customer, particularly in cities where it has high adoption.

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Tags: IPad > iPhone > IPhone OS > OpenTable > Restaurant > restaurant discovery > Smartphones > Urbanspoon > using opentable > Website
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May 22nd, 2010 @ 10:28 pm
Gavin, I've been using OpenTable for several years now and I really like it. It's easy to use and works well especially for events like holiday meals etc.
May 23rd, 2010 @ 12:44 am
Nice! We'll have to try it the next time I'm in PA